Terms of Service — Bearly Defense

Effective Date: June 24, 2026 Service: Bearly Defense (bearlydefense.com) Operator: AideaMaker LLC, Houston, TX

Bearly Defense is a product line and brand of AideaMaker LLC. These Terms also govern the Bearly Nature and Bearly Wilderness sub-brands sold through the same store.

§ 1. Acceptance of Terms

By accessing or using bearlydefense.com (the "Site") or placing an order, you agree to these Terms of Service ("Terms"). If you do not agree with these Terms or any part of them, you must not use the Site or purchase any products.

These Terms form a binding agreement between you and AideaMaker LLC ("we," "us," or "our"), the company that owns and operates the Bearly Defense store. They are the entire and exclusive agreement governing your use of the Site and supersede any prior terms.

§ 2. Eligibility

You must be at least 18 years old to create an account or place an order. By using the Site, you represent and warrant that you are at least 18 years of age and that you have the legal capacity to enter into binding contracts in your jurisdiction.

You are responsible for ensuring that any product you purchase is legal to own, carry, or use in your state, county, city, or municipality. We reserve the right to refuse service, cancel orders, or limit quantities for any person, at any time, for any reason permitted by law.

§ 3. Accounts and Security

Registration. To place an order, you must create an account using a valid email address. You will receive a verification email; your account is not active until your email is verified.

Accuracy. You agree to provide accurate, current, and complete information when registering and to keep your account information up to date — including your shipping address, which affects product eligibility.

Security. You are responsible for maintaining the confidentiality of your password and for all activity under your account. You agree to notify us immediately if you suspect unauthorized access. We are not liable for losses arising from unauthorized use of your account, and we may disable any account at our discretion.

One account per person. You may not create multiple accounts to circumvent order restrictions, eligibility requirements, or any other policy.

§ 4. License to Use the Site

Unless otherwise stated, AideaMaker LLC and/or its licensors own all intellectual property rights in the Site and the material on it. We grant you a limited, non-exclusive, non-transferable, revocable license to access and use the Site for the sole purpose of browsing products and placing lawful orders for personal, non-commercial use.

You may view and download Site content for your own personal use only. You must not:

Republish, sell, rent, sub-license, or commercially exploit material from the Site.
Reproduce, duplicate, copy, edit, or modify Site content except as expressly permitted.
Show or redistribute Site material in public except where expressly made available for redistribution.

§ 5. Acceptable Use

You agree to use the Site only for lawful purposes. You may not use the Site or any product purchased from it:

To harm, threaten, harass, or intimidate any person.
In violation of any applicable federal, state, or local law or regulation.
To circumvent or misrepresent your location, identity, or eligibility for a restricted product.
To place fraudulent orders or misrepresent your shipping address.
To transmit any virus, malware, spyware, worm, keystroke logger, or other malicious code.
To conduct any systematic or automated data collection (scraping, data mining, harvesting) without our express written consent.
To transmit unsolicited commercial communications, or for any marketing purpose, without our express written consent.
To attempt to gain unauthorized access to, interfere with, or exploit any vulnerability in the Site.
In any way that could damage the reputation or operation of Bearly Defense or AideaMaker LLC.

We may suspend or terminate your account, block your access, or take other appropriate action if we reasonably believe you have violated this section.

§ 6. Cookies and Tracking Technologies

The Site uses cookies and similar technologies to operate core features (such as keeping you signed in and maintaining your cart), to recognize returning visitors, and to help us understand and improve the Site. By using the Site, you consent to our use of these technologies as described here and in our Privacy Policy. You can control cookies through your browser settings, but disabling them may affect Site functionality such as login and checkout.

Third-party content delivery. The Site loads web fonts from Google Fonts, a service provided by Google LLC. When your browser requests a font file from Google's content delivery network (CDN), Google's servers receive your IP address and browser information. This request is governed by Google's Privacy Policy, not ours. No personal information we collect is shared with Google as part of this request.

§ 7. Fees, Billing, and Payment

Pricing. All prices are listed in U.S. dollars. Prices are subject to change without notice; the price displayed at checkout is the price you pay.

Payment. All payments are processed through Stripe. By completing checkout, you authorize Stripe to charge your payment method for the total order amount, including any applicable taxes and shipping fees.

One-time purchases. Bearly Defense sells physical goods only. We do not offer subscriptions or recurring billing. Each order is a single, one-time transaction.

Taxes. Applicable sales tax will be calculated and collected at checkout based on your shipping address, where required by law.

Failed payments. If your payment is declined, your order will not be processed. You will need to retry with a valid payment method.

§ 8. Physical Goods, Made-to-Order, and Product Descriptions

Made to order. All Bearly Defense products are made after your order is placed. We do not maintain pre-built inventory. Typical dispatch time is 2–4 business days from order confirmation, though this may vary based on order volume, material availability, or other factors. Dispatch time is not a guaranteed delivery date.

Natural variation. Because products are manufactured individually, slight variations in finish, texture, or dimension may occur between units. These variations are inherent to the manufacturing process and do not constitute a defect.

Color accuracy. Colors shown in product photographs are representative. Due to differences in screen calibration, material properties, and production settings, the actual color of your item may differ from what you see on your screen. We do not guarantee exact color matches.

Product images. All product images are for illustrative purposes. Items shown alongside a product (for scale or context) are not included. Only the product described is included with each unit. The final product may differ slightly in appearance from the images shown.

Sizes and custom orders. Some products are offered in multiple sizes, and larger or custom versions may be available on request for an additional materials charge. Contact us through the form for a quote before ordering a custom variant.

§ 9. Shipping, Delivery, and Risk of Loss

Shipping charges. Unless otherwise stated, shipping charges are the responsibility of the buyer and are calculated at checkout. Where we offer combined shipping, multiple items purchased in a single order may be shipped together, and any duplicate shipping charges for the same shipment may be refunded.

Delivery estimates. Estimated delivery times provided at checkout are estimates only and are not guaranteed.

Risk of loss. Title and risk of loss pass to you upon our delivery of the package to the carrier. We are not liable for items lost or damaged in transit; claims for transit loss or damage are between you and the carrier. We will reasonably assist you in pursuing such a claim.

Reporting problems. If your item is damaged in transit, document and photograph the packaging and item and contact us promptly. If an order is not received, you must contact us within 14 days of the expected delivery date so we can begin an investigation.

§ 10. Product Guarantee, Returns, and Refunds

Defect guarantee. All items purchased from the Site are guaranteed against defects that affect functionality for a period of 90 days from the date of receipt. To make a claim, contact us within the guarantee period through the contact form and provide proof of purchase and photographs of the defect. If the defect is confirmed, you may receive a refund, replacement, or repair at our reasonable discretion.

Not covered. The guarantee does not cover defects or damage resulting from accident, misuse, mishandling, normal wear, or use of a product other than for its intended purpose. Such use voids the guarantee.

Transit damage. Damage occurring in shipping is governed by § 9 (Shipping, Delivery, and Risk of Loss).

Made-to-order items. Because our products are made to order, we do not accept returns for change of mind, incorrect size or color expectations, or dispatch delays. Custom and made-to-order items are not returnable except in the case of a confirmed defect.

Restricted-state orders. If an order is placed for a product that cannot be shipped to your state under § 12, the order will be cancelled and a full refund issued to your original payment method.

§ 11. Order Acceptance and Cancellation

Your order is an offer to buy. We are not obligated to accept it and may decline or cancel any order, at any time before shipment, for reasons including but not limited to:

The shipping address is in a state where the ordered product is restricted (§ 12).
We suspect fraudulent activity, payment abuse, or misrepresentation of identity or address.
The product is unavailable or we are temporarily unable to fulfill it.
Any other reason within our lawful discretion.

Right to refuse service. We reserve the right to cancel or refuse service to anyone, at any time, for any reason or no reason. We may or may not provide a reason. If service is refused for a reason other than a violation of these Terms or the law, an appropriate refund may be provided at our sole discretion. If we cancel your order, you will receive a full refund to your original payment method. We are not liable for any consequential losses arising from an order cancellation.

§ 12. State-Based Sales Restrictions

Certain products sold on bearlydefense.com — including the Black Talon and other products designated as restricted — may not be legally sold, shipped to, or possessed in all U.S. states.

Eligibility check. Product eligibility is determined by your shipping address at checkout. By entering a shipping address and completing checkout, you represent that it is your true and accurate shipping destination.

Restricted orders. If your shipping address is in a state where an ordered product is restricted:

Your order will be cancelled before shipment.
A full refund will be issued to your original payment method.
You will be notified by email.

Your responsibility. State restriction lists are maintained to the best of our knowledge and are subject to change as laws change. It remains your responsibility to verify that any product you purchase is legal in your jurisdiction before placing an order. A completed purchase is not a legal opinion on the lawfulness of possession in your location.

§ 13. Lawful Use of Regulated Products

Intended use. Products in the Bearly Defense line are sold as lawful everyday-carry (EDC) utility and personal-safety tools, intended for lawful personal use only. They are designed, built, and marketed for lawful utility and ethical, defensive use — never as offensive weapons.

Your responsibility. Laws governing the carry, possession, and use of tools and self-defense implements vary by state, county, and municipality. You are solely responsible for knowing and complying with all applicable laws in the places where you purchase, carry, transport, or use any product purchased from this Site. Bearly Defense and AideaMaker LLC make no representation that any product is legal for any specific use or in any specific jurisdiction, and nothing on the Site is legal advice.

Prohibited use. You may not purchase or use any product from this Site for any unlawful purpose, to harm any person, or in violation of any applicable law. Violation of this section is grounds for immediate account termination and may be reported to relevant authorities. See our Legal & Compliance page for detailed product-classification information.

§ 14. Wholesale and Reseller Orders

Bulk and reseller orders are welcome, and we can produce custom colors and engravings on many products. Direct sales to resellers are available in the San Antonio, Texas area; mail order is available elsewhere. For wholesale pricing or a custom run, contact us through the form and choose the Wholesale topic. Wholesale and custom orders may be subject to separate terms agreed in writing.

§ 15. Intellectual Property

All content on the Site — including product names, descriptions, photographs, graphics, logos, and design files — is the property of AideaMaker LLC or its licensors and is protected by U.S. and international intellectual property laws.

Bearly Defense is an AideaMaker brand, a product of AideaMaker LLC (aideamaker.com). The Bearly bear-over-water mark and the "Bearly Defense," "Bearly Nature," and "Bearly Wilderness" names are brand marks of AideaMaker LLC.

Nothing in these Terms grants you any ownership right or license in any intellectual property beyond the limited use license in § 4.

§ 16. User-Submitted Content

If you submit any material to us — for example, through the contact form or in any review, message, or communication ("your content") — you grant AideaMaker LLC a worldwide, non-exclusive, royalty-free license to use, reproduce, adapt, and act on that content for the purpose of operating the Site and responding to you. Your content must not be unlawful, infringe any third party's rights, or be capable of giving rise to legal action. We may remove or decline to act on any submitted content at our discretion and do not undertake to monitor submissions.

§ 17. Privacy and Data

Your use of the Site is also governed by our Privacy Policy, which is incorporated into these Terms by reference. By using the Site, you consent to our collection and use of data as described in that policy.

We collect only the personal information necessary to process your order and manage your account (name, email address, shipping address, and payment confirmation from Stripe). We do not sell your personal information.

§ 18. Third-Party Services

Stripe. Payment processing is handled by Stripe, Inc. Your payment information is transmitted directly to Stripe and is not stored on our servers. By completing a purchase, you also agree to Stripe's Terms of Service and Privacy Policy.

Email delivery. Transactional emails (verification, order confirmation, password reset, dispatch and cancellation notices) are delivered through a third-party email service. We do not use these services to send marketing email without your explicit opt-in.

Shipping carriers. Delivery is performed by third-party mail carriers. We are not responsible for the acts, omissions, or policies of any third-party service provider.

Affiliated sales channels. Our products may also be listed for sale through affiliated sales channels and marketplaces. When an order originates from or is fulfilled through such a channel, that channel's own terms, fees, and policies may also apply to your purchase, in addition to these Terms. Product availability, pricing, and inventory are synchronized across channels on a best-effort basis and may differ momentarily between them.

Artificial intelligence. Some product descriptions, support responses, and other content on the Site may be generated or enhanced with the assistance of AI and large language model (LLM) tools. AI-assisted content is reviewed before publication, but may contain inaccuracies, errors, or omissions. Nothing generated by AI on this Site constitutes legal, safety, medical, or professional advice. We do not use AI to make autonomous decisions about individual orders, account eligibility, or refund approvals; such decisions are made or confirmed by a human.

§ 19. Communications and Transactional Email

Transactional email only. By creating an account or placing an order, you consent to receive transactional emails necessary to operate your account and fulfill your order, including:

Email address verification upon registration.
Order confirmation after a successful purchase.
Shipping or dispatch notification.
Password reset emails when requested.
Order cancellation notices, including restricted-state cancellations.

No unsolicited marketing. We will not send you promotional or marketing email without your explicit opt-in consent, separate from account creation. Opting in to marketing is not required to create an account or make a purchase.

Newsletter. If you sign up for our newsletter, you consent to receive periodic marketing emails. You may opt out at any time by using the unsubscribe link included in every marketing email we send, or by contacting us through the form at bearlydefense.com/contact.

Unsubscribe from transactional email. Transactional emails are required for account and order operations and cannot be individually unsubscribed from while your account is active. If you wish to stop all email communications, you may request account closure through the contact form at bearlydefense.com/contact. Account closure requests are processed manually; you will be notified by email when your account has been closed.

§ 20. Disclaimer of Warranties

THE SITE AND ALL PRODUCTS ARE PROVIDED "AS IS" AND "AS AVAILABLE" WITHOUT WARRANTY OF ANY KIND, EXPRESS OR IMPLIED. TO THE FULLEST EXTENT PERMITTED BY APPLICABLE LAW, AIDEAMAKER LLC DISCLAIMS ALL WARRANTIES, INCLUDING BUT NOT LIMITED TO IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, AND NON-INFRINGEMENT, EXCEPT FOR THE LIMITED DEFECT GUARANTEE EXPRESSLY STATED IN § 10.

WE DO NOT WARRANT THAT THE SITE WILL BE UNINTERRUPTED, ERROR-FREE, OR FREE OF VIRUSES OR OTHER HARMFUL COMPONENTS, OR THAT PRODUCT IMAGES EXACTLY REPRESENT THE FINISHED PRODUCT IN COLOR OR FINISH.

Nothing on the Site constitutes legal, safety, medical, or other professional advice. If you require advice on the legality or safe use of any product, consult an appropriate licensed professional.

§ 21. Limitation of Liability

TO THE FULLEST EXTENT PERMITTED BY APPLICABLE LAW, IN NO EVENT SHALL AIDEAMAKER LLC, ITS OFFICERS, DIRECTORS, EMPLOYEES, OR AGENTS BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, OR PUNITIVE DAMAGES, INCLUDING BUT NOT LIMITED TO LOSS OF PROFITS, LOSS OF DATA, OR PERSONAL INJURY, ARISING OUT OF OR RELATED TO YOUR USE OF THE SITE OR ANY PRODUCT PURCHASED THROUGH IT, EVEN IF WE HAVE BEEN ADVISED OF THE POSSIBILITY OF SUCH DAMAGES.

OUR TOTAL LIABILITY TO YOU FOR ANY CLAIM ARISING OUT OF OR RELATED TO THESE TERMS OR YOUR USE OF THE SITE SHALL NOT EXCEED THE AMOUNT YOU PAID TO US IN THE TRANSACTION GIVING RISE TO THE CLAIM, OR ONE HUNDRED U.S. DOLLARS ($100.00), WHICHEVER IS GREATER.

SOME JURISDICTIONS DO NOT ALLOW CERTAIN LIMITATIONS OF LIABILITY. IN SUCH JURISDICTIONS, OUR LIABILITY IS LIMITED TO THE MAXIMUM EXTENT PERMITTED BY LAW. NOTHING IN THESE TERMS EXCLUDES OR LIMITS LIABILITY THAT CANNOT LAWFULLY BE EXCLUDED OR LIMITED, INCLUDING LIABILITY FOR DEATH OR PERSONAL INJURY CAUSED BY OUR NEGLIGENCE OR FOR FRAUD.

§ 22. Indemnification

You agree to indemnify, defend, and hold harmless AideaMaker LLC and its officers, directors, employees, agents, and successors from and against any claims, damages, losses, liabilities, costs, and expenses (including reasonable attorneys' fees) arising out of or relating to:

Your use of the Site or any product purchased from it.
Your violation of these Terms or any applicable law.
Your misrepresentation of your shipping address, eligibility, or identity.
Any claim by a third party arising from your possession or use of a product purchased through the Site.

§ 23. Protection of Officers and Employees

You accept that, as a limited liability company, AideaMaker LLC has an interest in limiting the personal liability of its officers, directors, and employees. You agree not to bring any claim personally against AideaMaker LLC's officers, directors, or employees in respect of any losses you suffer in connection with the Site or any product. The limitations of warranties and liability in these Terms protect AideaMaker LLC's officers, directors, employees, agents, parent company, subsidiaries, successors, assigns, and sub-contractors as well as AideaMaker LLC itself.

§ 24. Reasonableness

By using the Site, you agree that the exclusions and limitations of liability set out in these Terms are reasonable in light of the nature of the Site and the products offered. If you do not consider them reasonable, you must not use the Site.

§ 25. Governing Law and Disputes

These Terms, and all other policies posted on the Site, are governed by and construed in accordance with the laws of the State of Texas, without regard to its conflict-of-law principles.

Informal resolution. Before initiating any formal dispute, you agree to contact us through the form at https://bearlydefense.com/contact and give us 30 days to attempt to resolve the issue informally.

Arbitration. If informal resolution fails, any dispute, claim, or controversy arising out of or relating to these Terms or your use of the Site shall be resolved by binding arbitration administered in Bexar County, Texas (San Antonio), before a single arbitrator, under the rules of the American Arbitration Association (AAA). The arbitrator's decision is final and binding, and judgment may be entered in any court of competent jurisdiction.

Class action waiver. You agree that any dispute will be resolved on an individual basis and not as part of a class action, collective action, or representative proceeding.

Small claims exception. Notwithstanding the above, either party may bring an individual claim in small claims court in Bexar County, Texas, if the claim qualifies.

§ 26. Changes to Service or Terms

We may update these Terms at any time. When we do, we will update the Effective Date at the top of this page, and the revised Terms apply to use of the Site from the date of posting. Continued use of the Site after a change constitutes acceptance of the revised Terms. We encourage you to review these Terms periodically.

We may also modify, suspend, or discontinue any product, feature, or the Site itself at any time without liability.

§ 27. Assignment

We may transfer, sub-contract, or otherwise deal with our rights and obligations under these Terms without notifying you or obtaining your consent. You may not transfer, sub-contract, or otherwise deal with your rights or obligations under these Terms.

§ 28. Severability and Waiver

If any provision of these Terms is found to be invalid, illegal, or unenforceable, that provision will be limited or eliminated to the minimum extent necessary, and the remaining provisions will continue in full force and effect.

Our failure to enforce any right or provision of these Terms does not constitute a waiver of that right or provision.

§ 29. Entire Agreement

These Terms, together with our Privacy Policy and any additional policies we post, constitute the entire agreement between you and AideaMaker LLC regarding your use of the Site and supersede all prior agreements, understandings, or representations on the same subject matter.

§ 30. Contact and Business Address

For all support, orders, refund requests, and general inquiries, please use the contact form at:

https://bearlydefense.com/contact

We do not publish a support email address for this store; the contact form is the fastest and only supported way to reach us about your account or order.

Registered business address (for formal legal notices only):

AideaMaker LLC 10685-B Hazelhurst Dr. #38673 Houston, TX 77043 https://www.aideamaker.com